Skip to main content

Lenox debuts redesigned website

Since 1889, the Lenox name has been synonymous with quality tableware. Today, Lenox is known for much more than just fine china. In fact, Lenox.com offers thousands of items ranging from fine china to jewelry to collectibles.

With that in mind, the Lenox.com website was redesigned to better showcase its wide breadth of products. "We wanted to make it easier than ever for our customers to find - in as few clicks as possible - exactly what they're looking for," said Dan Schutzman, vice president/consumer direct of Lenox Group Inc...click here to read the entire news article about the Lenox redesign

Looking at the redesigned website, there is not a mention of Department 56. Digging into the tab deemed "Collectibles", and then into "Buildings", you can finally find a few Department 56 houses within the inventory. No brand promotion at all.

The Department56.com website, on the other hand, has recently updated itself with quite a bit of halloween content. They still mention the Lenox Group in the "Corporate" content.

We're still waiting to see what will happen with the Department 56 brand and business. With today's tough economic climate, luxury gift items aren't exactly on everyone's mind. If D56 were smart (not saying they are not!) they would come out with a line of affordable budget priced gift sets, perhaps "starter sets", for new collectors. Perhaps also a "frequent registrar" program for frequent buyers, with a value-added rewards program.

Just my five cents...
Reblog this post [with Zemanta]

Comments

Popular posts from this blog

A Couple's Wintery Village Scenes

Showing that just because Christmas is over, doesn't mean it's time to take down your snowy scenes...I found this article in the Villages Daily Sun : "Walking in a winter wonderland takes on new meaning when anyone enters the home of Don and Lorraine Crowley. The couple have snowy scenes from the North Pole and Elfland set up in the living room, while the garage is filled with a huge Christmas in the City display, complete with streets, bridges and a baseball park. But for Lorraine, president of the Tri-County Department 56 Collector’s Club, the displays are nothing out of the ordinary, considering many of the club members have similar displays in their own homes. “Everybody has different ways of displaying it,” Lorraine said of the Department 56 collectibles. “You find different things. When somebody comes up with a unique idea, you try and share it. It’s always nice to see somebody do something different.” ... click here to read the rest of the article

Rest in Peace, Stan

A dark cloud formed over Manhattan yesterday, and just as suddenly, a bright light shine through the clouds as the sky was ripped from the inside out by thousands of legendary heroes, assembling to pay homage to their Creator and his aged typewriter. As each keystroke landed with a thud, the letters screamed out as loudly as they could, "Excelsior!”, one last time. https://www.huffingtonpost.com/entry/stan-lee-photos-marvel-comics_us_5be9e7d9e4b044bbb1a77969

Tomorrow is Labor Day, Next Up is Halloween!

Hooked on Department 56 has a great article on tips for creating your halloween village . The article features tips and informative links on all of the wonderful and scary options for outfitting your decorative halloween villages, including haunted sounds, spooky lights, and flying witches. The story also features information about The 2008 Haunted Rails Engine & Coal Car, and Rickety Railroad Station, two of Department 56's Halloween village pieces created to mark the ten year anniversary of D56 Halloween. While the train itself is ceramic and non-working, you still get the feel of the haunted railroad. The also is not limited to just D56, as it also mentions Disney Villains from Hawthorne Village. An excerpt from the story: "In 1998, Department 56 introduced the first Halloween village collection. Department 56 Halloween Village features spooky castles, flying witches, skeletons, and gravediggers. Many of the buildings are lighted with fiber optic light effects, that fli...