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Ideas for ways Dept 56 can extend their brand

Peanuts Department 56There may be no corporate initiative to extend their brand, or no need exhibited by their passionate customer base for them to go beyond ceramic buildings, but being a public company, there is always a need to build revenue and growth. I came up with a few ideas:

* More product placement in movies and television shows

* A line of fictional books placed in the different village scenes

* Paintings and prints of village displays

* A set of collectible trading cards, one card for each building and accessory

* Collectible houses for kids, maybe a plastic holiday village, to get them started

* More new series ideas. See our poll on the sidebar.

Some of these ideas were generated in a previous post on "creative ideas Department 56 should consider". We also had a popular post on ideas for new Snow Village Halloween pieces.
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